Sell guitars online

Start, run, and grow your guitar business

Get the training, tools, and support you need to build the guitar business you’ve always wanted.

Everything you need to sell guitars

Free resources

Learn at your own pace with on-demand courses from huaxiagarden.compass, and with other business owners on the forums. Find answers to your questions on the Shopify blog, or in our comprehensive guides.

Professional tools

Create an online guitar store that reflects your unique brand with over 4 customizable and responsive themes. Efficiently manage your inventory and process customer orders all from one unified dashboard.

Smart marketing

Grab your customers’ attention with targeted marketing campaigns on social media and Google. Make sure customers can find your guitar store by using Shopify’s built-in SEO tools and integrated blogging.

Award-winning support

Connect with Shopify customer support over online chat, phone, or email. Support is available 24/7, and can help with almost any challenge your guitar business encounters.

Learn more about selling guitars

  • The first step to take as a future merchant is to research and decide the type of guitars you want to sell. Do you want to sell new or used guitars? Guitars are generally divided into two categories, acoustic and electric. Plus, you have to choose between making your own guitars or getting them from well-known designers such as Fender or Ibanez. Once you have made the decision, you can launch your Shopify store and start selling.

  • The Shopify platform allows you to build your own online store and customize it the way you want without ever touching the code. Another option you have is selling on third-party marketplaces such as eBay, Facebook Marketplace, Samash, Thomann, and Reverb, specializing in musical instruments. You can integrate those third-party options with your Shopify store as well.

  • Yes, you can. Shopify is a platform that allows merchants to sell guitars online. There are no restrictions on the number of guitars or other musical instruments you can sell on your Shopify store. Plus, Shopify has a vast range of templates that can inspire you to create a unique and visually appealing online store.

  • There is a wide range of different prices for acoustic and electric guitars. For example, you can find guitars ranging from a few hundred dollars to in the thousands depend on the brand and rarity of the guitar. Some factors to consider are whether they are electric, acoustic, or electric-acoustic, the number of strings, and the quality of the materials. When pricing, consider that electric guitars are more expensive than acoustic guitars because they usually need more accessories such as amplifiers.

Scale your sales

Powerful apps

Showcase your guitars with professionally edited photos or build customer loyalty with rewards programs. With over 80 options in the Shopify App Store, you can customize your store experience and test for success.

Sell everywhere

Sell your guitars online, in-person, and wherever your customers are. Quickly accept payments, view sales, fulfill orders, and track inventory with the Shopify POS app—no matter where you sell.

Scalable pricing plans

For guitar businesses at every stage and size

Basic Shopify

Best for new ecommerce businesses with occasional in-person sales

$29per month


Best for growing businesses selling online or in-store

$79per month

Advanced Shopify

Best for scaling businesses that require advanced reporting

$299per month

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